The Challenge & Solution
The client — a mid-sized consulting firm — had an outdated, slow, and poorly designed website that didn’t reflect the quality of their services. Their bounce rate was high, mobile engagement was low, and the site failed to convert visitors into leads. They needed a fresh, modern site that would not only look great but also perform better and drive business growth.
Dexa IT conducted a full website redesign and development process:
Discovery & Planning: We started by understanding the client’s brand positioning, business goals, and target audience. We built a detailed site map and wireframes.
UI/UX Design: Our designers crafted a clean, modern interface with intuitive navigation, a responsive layout, and consistent branding. We focused on typography, color contrast, and usability across devices.
Development: We built the website using WordPress (or a custom CMS, according to client needs), implementing fast-loading pages, mobile responsiveness, and an easy-to-manage backend.
Performance Optimization: We optimized image sizes, improved page load times, and configured caching.
Testing & Launch: We carried out cross-browser and device testing, fixed any bugs, and launched the site smoothly.
Post-Launch Support: We provided training to the client’s team and offered ongoing maintenance, updates, and security monitoring.
Dexa IT Values
During this project, the following Dexa IT values guided our work and ensured success:
Perfect Result
Outcome & Metrics:
The new website load time improved by 60%, significantly reducing bounce rates.
Mobile traffic increased by 45% within the first two months post-launch.
Lead generation through web forms increased by 30%, thanks to optimized user flows and clearer calls-to-action.
The client reported more inbound inquiries and higher customer trust because the site looks modern, professional, and aligns with their brand identity.
After launch, we set the client up with a maintenance plan for updates, security patches, and future upgrades.
